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Healthiest People, Healthiest Communities, Exceptional Service

“Strategic planning at its essence is the process of making difficult choices among competing priorities and focusing the organization’s limited resources in those areas with the greatest payoffs” (Zuckerman, 2005). 

Strategic planning at its best is “inquisitive, expansive, prescient, inventive, inclusive and demanding” (Hamel, 1996). 

"The backbone of a strategic plan includes the organization’s vision, mission and values.  The vision uses mental pictures to describe a desired future for the organization at least 10 years from now" (Zuckerman, 2005). 

The mission identifies in very broad terms what the organization does to achieve its vision. It is our promise to those we serve.  The values express our desired “way of being”.